20. Companies need to realize their markets are often laughing. At them.
Let me mention a few things. Just to see if you catch the general drift: the Office, JPod, Office Space, Horrible Bosses, -
Yep, you caught it. Office based comedy. Good call.
Why do we laugh at the doings, goings and ons of office life, you ask?
Because most of it is absurd, is the obvious answer. It makes no sense, reason or rhyme, produces nothing of value, eats the living guts out of the creativity of men and women alike, and is as close as you can get to a declaration of war upon the very essence of humanity without having a manifesto to spell it out for you.
It also makes money. Both in the abstract sense of creating profits somewhere else, and in the very much more concrete sense of monthly pay checks.
Both of these senses works doubletime as reasons for these places to exist.
Which serves as a reminder, both to us and to the companies affected, that the world we live in right now could be a different one.
One could say that that is no laughing matter. I disagree. It is.
Try laughing in a regular office environment, and you'll see exactly what I mean.
I'll see you again tomorrow for part twentyone.